Best Ways to Maximize Your Abandoned Cart Marketing Efforts

Briana BarkettWebsite Conversions0 Comments

abandoned cart marketing

You’ve heard the stats: nearly 70% of all shopping carts are abandoned. An astonishingly high number. This is not new information, yet plenty of ecommerce stores don’t know what to do about it, or aren’t doing the right thing. Abandoned cart emails are very popular these days as a way to retarget customers to hopefully get them to return and … Read More

Top Ways to Ensure Your Increased Traffic Results in Increased Conversions

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increased conversions

You work hard on your digital marketing efforts to ensure your ecommerce brand is getting the visibility it needs to be successful. You’ve got a great social media team, talented content writers, perfect SEO to help with organic traffic, and a paid advertising platform that is generating paid traffic. That’s great! However, is all of this increased traffic actually paying … Read More

Easily Increase Conversions Through Analyzing Customer Data

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conversion rates

Are you struggling with low conversion rates? Many brands experience this problem along the way of building their ecommerce business. However, if you can’t find a solution, your brand could be in trouble. Thankfully, there are plenty of things that you can do to increase your conversion rates. In particular, you will find that by analyzing what customer data you … Read More

Discussing Top Content Marketing Trends for 2017

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As 2016 comes to a close, it’s time to look ahead to next year. In particular, marketers are already hard at work developing their marketing strategies for the following year. Are you in this position, too? In this industry, each year brings about major changes in terms of marketing platforms, trends, technologies, and more. Content marketing, in particular, is constantly … Read More

How to Plan and Execute a Successful Ecommerce Sale

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ecommerce sale

Running sales are a great way to boost revenue and keep your customers happy. However, there is actually a lot of thought involved in running a successful ecommerce sale. You not only have to decide what to put on sale, but also how much the sale is for, how long it lasts, and how you will market the sale to your audience … Read More

How to Best Use Instagram Stories

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Instagram Stories

Its been a few months since Instagram launched its latest feature, Instagram Stories. With this, you can upload images or videos to your live story that disappear after 24 hours. These stories appear at the top of the app instead of down in the usual feed. If you think that sounds familiar, that’s because this feature is very similar to … Read More

The Best Ways to Get More Email Subscribers

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email subscribers

Let’s face it: email is still an incredibly effective marketing tool. While it is true that other platforms have emerged in recent years like social media and web push notifications (read our article on web push here), it is not quite time to abandon your email efforts. In fact, stats still show just how powerful email can be. Recent research … Read More

5 Best Ways to Increase Your Holiday Sales

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Believe it or not, the holiday season is upon us. If you haven’t already, you should be heavily thinking about how your ecommerce store can make the most of this busy shopping season. With more and more people shopping online each year, you have the potential to finish the year with a lot of success. In fact, the months of … Read More

FAQ Pages Benefit You as Well as Your Customers

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FAQ benefits customers and brands

You know what frequently asked questions are, likely you’ve enlisted their help when browsing an ecommerce site other than your own, but are you entirely aware of their value? Not only are FAQs helpful for your customers, they help you out too. If you haven’t created an FAQ page yet, don’t panic. In fact, if you are a new ecommerce … Read More

Great SEO Combines Both Content and Links

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linking structure

You know the importance of great content when it comes to both increasing your ranking on search engine results pages (SERPs) and for engaging your customers. But are you aware of the importance of a solid linking structure as well? The combination of both content and links (both internal and external) is crucial to improving your SEO and increasing your … Read More