Improve Your Product Descriptions With These Tips

Jasmine GreeneWebsite Conversions0 Comments

Great visuals might help sells your product but nothing is quite as important as your product descriptions. Time and time again it has been proven the copy associated with your product greatly affects whether consumers convert or not. It is, in fact, the final point in the conversion funnel before visitors decide to check out or not. This makes it the … Read More

Amazon Challenging UK Supermarkets via Morrison Partnership

Jasmine GreeneEcommerce News0 Comments

After much speculation Morrison announced they signed a deal with Amazon, giving customers the opportunity to buy fresh and frozen products through Prime Now and Amazon Pantry. This is the first time a US online retailer has made a supply deal with one of the UK’s ‘big four’ grocery stores. Although a full list of available products or their prices has not yet … Read More

Google AdWords Switching to 4 Ads on Top, None on Sidebar

Jasmine GreeneEcommerce News0 Comments

After a few months of testing, Google plans on rolling out a new format for their Google Adwords. Rather than having them on the sidebar, four ads will no be placed at the top of search results with three at the bottom. While Google has not officially announced this change, they have been testing this ad format since December 2015. … Read More

7 Crucial Content Marketing Tactics for eCommerce Owners

Jasmine GreeneWebsite Conversions0 Comments

If you own any kind of online store, chances are you’ve heard that you need to do some content marketing. This broad term can cover anything from short blog posts on your blog to videos to even photographs shared on Instagram. Not only does it help build your brand, it also creates trust, keeps people informed, but more importantly attracts … Read More

Risky Ad Program Coming to Facebook Messenger App

Jasmine GreeneEcommerce News0 Comments

After splitting apart its messenger service on smartphones and tablets back in 2011, leaked documents now show Facebook’s next stage – personalized ads. The documents, intended for Facebook’s advertising partners, note that brands will be able to send their own marketing materials via the Facebook Messenger app. While no date has been set yet, the changes could go into effect … Read More

Top Web Design Trends of 2016 to Boost Conversions

Jasmine GreeneEcommerce News0 Comments

Good web design is by far one of the most important aspects of your business. Research shows a users generally make up their mind about a site in less than a second. So first impressions are very important! Of course after you catch their attention it then comes down to the user experience and how easy it is for them … Read More

Meet Gorgias – An AI that Makes Customer Support More Efficient

Jasmine GreeneEcommerce News0 Comments

Customer Support. Two words that often send people running to the hills. For consumers, customer support is often plagued with long wait times and unclear and/or confusing answers. For the agents,  pulling up all of the necessary files for each customer and typing in answers to the same ten questions is a time consuming process, which ultimately leads to the long … Read More

Amazon Echo – Now Grab Pizza, a Ride, and Some Tunes

Jasmine GreeneEcommerce News0 Comments

  Released in 2015, the Amazon Echo has quickly grown in popularity in homes around the world. With more people expecting more from their voice-controlled devices, Amazon has stepped up their game and created partnerships with Domino’s Pizza, Uber, and Spotify.  Better yet, the first time users order a car through Uber, they receive $15 off with a discount code. Ordering a … Read More