Top Ways to Ensure Your Increased Traffic Results in Increased Conversions

By Briana BarkettLeave a Comment

increased conversions

You work hard on your digital marketing efforts to ensure your ecommerce brand is getting the visibility it needs to be successful. You’ve got a great social media team, talented content writers, perfect SEO to help with organic traffic, and a paid advertising platform that is generating paid traffic. That’s great! However, is all of this increased traffic actually paying … Read More

Easily Increase Conversions Through Analyzing Customer Data

By Briana BarkettLeave a Comment

conversion rates

Are you struggling with low conversion rates? Many brands experience this problem along the way of building their ecommerce business. However, if you can’t find a solution, your brand could be in trouble. Thankfully, there are plenty of things that you can do to increase your conversion rates. In particular, you will find that by analyzing what customer data you … Read More

Discussing Top Content Marketing Trends for 2017

By Briana BarkettLeave a Comment

As 2016 comes to a close, it’s time to look ahead to next year. In particular, marketers are already hard at work developing their marketing strategies for the following year. Are you in this position, too? In this industry, each year brings about major changes in terms of marketing platforms, trends, technologies, and more. Content marketing, in particular, is constantly … Read More

The Best Ways to Get More Email Subscribers

By Briana BarkettLeave a Comment

email subscribers

Let’s face it: email is still an incredibly effective marketing tool. While it is true that other platforms have emerged in recent years like social media and web push notifications (read our article on web push here), it is not quite time to abandon your email efforts. In fact, stats still show just how powerful email can be. Recent research … Read More

5 Best Ways to Increase Your Holiday Sales

By Briana BarkettLeave a Comment

Believe it or not, the holiday season is upon us. If you haven’t already, you should be heavily thinking about how your ecommerce store can make the most of this busy shopping season. With more and more people shopping online each year, you have the potential to finish the year with a lot of success. In fact, the months of … Read More

Increase SEO for Every Page

By Jasmine GreeneLeave a Comment

As an ecommerce business, you know the importance of SEO. You’ve likely worked hard to optimize your homepage to attract the right audience. But what about the rest of your pages? Every visitor to your site wants something. However, that doesn’t mean they’ll make a purchase immediately. Most are probably just researching their options. With that said, eventually they’ll make … Read More

How to Test Your Product Detail Page

By Jasmine GreeneLeave a Comment

Of all the pages on your eCommerce site,  your product page can make or break your business. In order to grab a visitor’s attention, it needs to provide just the right amount of detail without overwhelming them with too much text. That means you need to really test out the effectiveness of your product detail page template before you go … Read More

5 Ways Telling Stories Will Help Build Your Brand

By Briana BarkettLeave a Comment

telling stories

There are plenty of technical elements involved in running an ecommerce store. These elements are crucial to the success of your business, but not without the help of something more. Today’s ecommerce landscape is filled with millions of businesses trying to establish a captive, loyal customer base. While having a good product used to be enough in order to be … Read More