Discussing Top Content Marketing Trends for 2017

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As 2016 comes to a close, it’s time to look ahead to next year. In particular, marketers are already hard at work developing their marketing strategies for the following year. Are you in this position, too? In this industry, each year brings about major changes in terms of marketing platforms, trends, technologies, and more. Content marketing, in particular, is constantly … Read More

How to Plan and Execute a Successful Ecommerce Sale

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Running sales are a great way to boost revenue and keep your customers happy. However, there is actually a lot of thought involved in running a successful ecommerce sale. You not only have to decide what to put on sale, but also how much the sale is for, how long it lasts, and how you will market the sale to your audience … Read More

The Best Ways to Get More Email Subscribers

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Let’s face it: email is still an incredibly effective marketing tool. While it is true that other platforms have emerged in recent years like social media and web push notifications (read our article on web push here), it is not quite time to abandon your email efforts. In fact, stats still show just how powerful email can be. Recent research … Read More

Tips on Creating an Effective Marketing Plan

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Running your own ecommerce business is no easy job. Especially if you don’t have a huge team around to help with all the various tasks that need to be done, running a brand can be exhausting. From a technical side, there is a lot of work that goes into ensuring you have a properly functioning site that displays your products, … Read More